by Team BRD | Mar 28, 2023 | integrated marketing, Marketing Strategy
When you want a bubbly, confectionary drink…do you ask for a soda or a Coke? When you sneeze…do you ask for a tissue or a Kleenex? When you get a cut…do you use a Band-Aid or an adhesive protective pad? There is one thing Kleenex, Coke and...
by Team BRD | Mar 14, 2023 | digital marketing, integrated marketing
Blogs are a great way to increase visibility online and create a trusted brand that people will want to engage with regularly. While many believe blogs are not a top priority when spending marketing dollars, over 77% of internet users regularly read blog posts, and...
by Team BRD | Mar 7, 2023 | blog
Music is a great tool for the workplace! It has the potential to improve mood reduce stress and anxiety enhance focus and concentration improve memory and learning and, most importantly… encourage creativity At Big Red Dog Marketing, we incorporate music into our...
by Team BRD | Feb 21, 2023 | Marketing Strategy
The goal of email marketing is to captivate your reader’s attention and convince them to take action. Reaching your target audience with the right message is part of that “captivation” and a way to keep your customers interested and coming back for more. A Successful...
by Team BRD | Feb 7, 2023 | Marketing Strategy
Improving customer retention doesn’t happen overnight. A strategic customer success strategy needs to focus on the entire process involved in the customer journey and can take weeks (if not months) to hash out and develop. While there is no “one-size-fits-all”...
by Team BRD | Jan 24, 2023 | SEO
Defining SEO Performance and Results Are you looking to learn how to Measure SEO Success for your business? Search Engine Optimization, “SEO” for short, is a vital marketing tool that seeks to increase the visibility of your website on search engines like Google. SEO...
by Team BRD | Jan 10, 2023 | digital marketing
What is Pay-Per-Click Marketing? A guide to PPC Marketing Let’s pretend you’re searching for a new pair of basketball shoes. You go online to Google and type in the search term “basketball shoes.” As soon as you click through, there is an ad at the top of the page for...
by Team BRD | Dec 20, 2022 | integrated marketing, SEO
How to Create Effective Content Did you know that quality content creation is just as important as the design and aesthetics of your website? What about the idea that investing in content is one of the most effective ways to grow your audience and increase...
by Team BRD | Dec 6, 2022 | digital marketing, SEO
Link Building is the Cornerstone of SEO Link building is a highly effective marketing strategy that helps to increase a business’s value on Google. Unfortunately, many business owners recognize the importance of backlinks but aren’t sure how they help with SEO and...
by Team BRD | Nov 22, 2022 | digital marketing, integrated marketing
Keeping the Customers You Already Have Happy Growing a sustainable business means managing customer retention. Customer retention is the measure of customer loyalty and is based on how many customers keep coming back for repeat purchases. While it takes a lot to earn...
