How to Measure the Success of Your SEO Initiatives

How to Measure the Success of Your SEO Initiatives

Defining SEO Performance and Results Search Engine Optimization, “SEO” for short, is a vital marketing tool that seeks to increase the visibility of your website on search engines like Google. SEO helps make your website more visible without using paid ads, which...
Newsworthy Content for Your Website

Newsworthy Content for Your Website

How to Create Effective Content   Did you know that quality content creation is just as important as the design and aesthetics of your website? What about the idea that investing in content is one of the most effective ways to grow your audience and increase...
The Importance of Backlinks

The Importance of Backlinks

 Link Building is the Cornerstone of SEO Link building is a highly effective marketing strategy that helps to increase a business’s value on Google. Unfortunately, many business owners recognize the importance of backlinks but aren’t sure how they help with SEO and...
What is SEO and Why Should I Care?

What is SEO and Why Should I Care?

Understanding SEO as a Business Owner If you’re asking questions about SEO, then you’re in the right place! At Big Red Dog Marketing, we know that the right SEO strategy can make or break a business. Whether you’re a small business owner or a fortune 500, SEO efforts...
Shifting SEO Plugins?

Shifting SEO Plugins?

Don’t Forget Your Site Map Having a functional XML sitemap is critical for good SEO results.  The sitemap, if you weren’t aware, allows Google to understand your site structure and retrieve essential pages quickly. Your sitemap index is automatically updated as you...