by Team BRD | Mar 14, 2023 | digital marketing, integrated marketing
Blogs are a great way to increase visibility online and create a trusted brand that people will want to engage with regularly. While many believe blogs are not a top priority when spending marketing dollars, over 77% of internet users regularly read blog posts, and...
by Team BRD | Jan 10, 2023 | digital marketing
What is Pay-Per-Click Marketing? Let’s pretend you’re searching for a new pair of basketball shoes. You go online to Google and type in the search term “basketball shoes.” As soon as you click through, there is an ad at the top of the page for “Insert Name Brand Shoe...
by Team BRD | Dec 6, 2022 | digital marketing, SEO
Link Building is the Cornerstone of SEO Link building is a highly effective marketing strategy that helps to increase a business’s value on Google. Unfortunately, many business owners recognize the importance of backlinks but aren’t sure how they help with SEO and...
by Team BRD | Nov 22, 2022 | digital marketing, integrated marketing
Keeping the Customers You Already Have Happy Growing a sustainable business means managing customer retention. Customer retention is the measure of customer loyalty and is based on how many customers keep coming back for repeat purchases. While it takes a lot to earn...
by Team BRD | Nov 8, 2022 | digital marketing, integrated marketing, Marketing Strategy
Your Customer Journey Matters The most important thing you can do as a business owner is to understand how your customers engage with your product or services. By analyzing your customers’ intentions, motivations, interactions and pain points, you have insight into...
by Team BRD | Oct 11, 2022 | digital marketing, integrated marketing
A Strategy that Helps Your Bottomline Marketing is all about understanding the life cycle of a product and addressing the ups and downs before they happen. Whether you’re introducing a new product to the market or dealing with the maturity stage where things...
by Team BRD | Sep 20, 2022 | digital marketing, SEO
Understanding SEO as a Business Owner If you’re asking questions about SEO, then you’re in the right place! At Big Red Dog Marketing, we know that the right SEO strategy can make or break a business. Whether you’re a small business owner or a fortune 500, SEO efforts...
by Team BRD | Sep 6, 2022 | digital marketing, Marketing Strategy
5 Signs Its Time to Refresh Your Marketing Your website is a reflection of your business, which means it’s important to keep it looking its best and performing like a champ. Like a good first impression, your website is the initial interaction with a potential...
by Team BRD | Aug 16, 2022 | digital marketing, Marketing Strategy
The Importance of a Good (and Bad) Review Using Google Reviews to boost your “street cred” is a great way to let others do the work for you! In our ever-growing tech world, getting a 5-star review from a customer provides three main benefits. Get testimonials to...
by Team BRD | Jul 15, 2022 | blog, digital marketing
Questions to Ask Deciding on a digital marketing strategy can be time-consuming and there is no “one-size” fits all approach. As a business owner, it is hard enough to navigate the constantly changing digital landscape, let alone create a plan of attack to achieve...
