Big Red Dog Marketing Blog
The Ultimate Guide to PPC Marketing
What is Pay-Per-Click Marketing? Let’s pretend you’re searching for a new pair of basketball shoes. You go online to Google and type in the search term “basketball shoes.” As soon as you click through, there is an ad at the top of the page for “Insert Name Brand Shoe...
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Newsworthy Content for Your Website
How to Create Effective Content Did you know that quality content creation is just as important as the design and aesthetics of your website? What about the idea that investing in content is one of the most effective ways to grow your audience and increase...
The Importance of Backlinks
Link Building is the Cornerstone of SEO Link building is a highly effective marketing strategy that helps to increase a business’s value on Google. Unfortunately, many business owners recognize the importance of backlinks but aren’t sure how they help with SEO and...
4 Customer Retention Strategies That Actually Work
Keeping the Customers You Already Have Happy Growing a sustainable business means managing customer retention. Customer retention is the measure of customer loyalty and is based on how many customers keep coming back for repeat purchases. While it takes a lot to earn...
Improve Your Customer Journey in 4 Steps
Your Customer Journey Matters The most important thing you can do as a business owner is to understand how your customers engage with your product or services. By analyzing your customers’ intentions, motivations, interactions and pain points, you have insight into...
The Precious Ring and The EPIC Marketing Plan
How Amazon Used Secrecy as Their Main Strategy It finally happened! Amazon’s series based on the Silmarillion Tales went live on September 2nd, and it was…LEGENDARY. While tears of joy are still streaming down our faces at Big Red Dog Marketing and visions of...
Marketing Basics Every Business Owner Should Know
A Strategy that Helps Your Bottomline Marketing is all about understanding the life cycle of a product and addressing the ups and downs before they happen. Whether you’re introducing a new product to the market or dealing with the maturity stage where things...
What is SEO and Why Should I Care?
Understanding SEO as a Business Owner If you’re asking questions about SEO, then you’re in the right place! At Big Red Dog Marketing, we know that the right SEO strategy can make or break a business. Whether you’re a small business owner or a fortune 500, SEO efforts...
Is it Time to Redesign Your Website?
5 Signs Its Time to Refresh Your Marketing Your website is a reflection of your business, which means it’s important to keep it looking its best and performing like a champ. Like a good first impression, your website is the initial interaction with a potential...
Google Reviews are Good for Your Business
The Importance of a Good (and Bad) Review Using Google Reviews to boost your “street cred” is a great way to let others do the work for you! In our ever-growing tech world, getting a 5-star review from a customer provides three main benefits. Get testimonials to...
Big Red Dog’s FAQ From New Clients
The Important Questions Answered At Big Red Dog Marketing, we are more than just a digital marketing agency. We are a loyal partner for your business! As a full-service marketing company, we can help upgrade your current marketing strategies and navigate your company...