The Important Questions Answered

At Big Red Dog Marketing, we are more than just a digital marketing agency. We are a loyal partner for your business! As a full-service marketing company, we can help upgrade your current marketing strategies and navigate your company through the always changing digital landscape. While our website is a great place to get to know us, sometimes there are more questions that need to be answered. To help, here is a list of our most frequently asked questions so you can better understand our services and how we can help get results for your business. 

 

What are your hours of operation? 

We typically work Monday – Friday, 9 AM – 6 PM Eastern Time but are willing to meet when it is convenient for your business. 

 

What kind of marketing efforts do you specialize in?

We specialize in Lead Generation and brand awareness. Specifically, Local SEO or SEO, Paid Search, eMail marketing, Website Design Development, conversion optimization and video content generation. 

 

What is the difference between Local SEO and general SEO?

SEO as a broader practice focuses on optimizing your content (your blog and your website content) to ensure it’s fresh, accurate and interesting for search engines. Keep in mind that 

  • search engines treat searches as statements of intent, so “widget maker” will be much different than “widget maker near me”
  • search engines are country specific (ie google.com is for the entire US). 

 

Local SEO focuses on ensuring that your company’s NAP (Name, Address, and Phone Number) are correctly listed in online directories so Google & Bing index your business information and website appropriately. Local SEO is a hyper-specific tactic (usually a 25-mile radius on your business) that focuses on optimizing your website to achieve local search rankings, which ensures that your business is properly represented on review sites. 

 

What paid advertising and retargeting services do you offer?

We manage paid advertising campaigns across the following social media and search engine platforms including:

  • Facebook
  • Instagram
  • Pinterest
  • LinkedIn
  • Google 
  • Bing

 

What is your pricing model or how do you charge for services?

We do custom proposals for our work and do not do cookie-cutter approaches because no two companies operate the same. With that in mind, we give an initial consultation to learn about your company, ask questions about your business goals and needs and then follow up with a proposal soon after. 

 

How much involvement is required from my business?

This depends on the type of business you run. We are well versed in creating unique content and marketing campaigns for your business. However, if your business is a highly technical field like engineering, architecture, law, or accounting – then we would rely on your subject matter expertise to help us craft content. Beyond leveraging your expertise, we try to minimize any other work by your staff. 

 

Do you offer ongoing marketing contracts or relationships? 

YES!  We offer a retainer agreement for our clients as it allows us to better assist them over the long run (i.e SEO and paid search). 

 

What types of clients do you work with?

We work primarily with small and medium-sized businesses (SMBs), with anywhere from 2 to 100+ employees, producing 2M-50M+ in annual revenue. Our current client base consists of industries such as: manufacturing, finance, medical products, training and learning development, professional services, software, tech, and even other marketing agencies.

 

Do you work with clients who are out of state or in another country?

We work with clients across the country, but focus our efforts in the SouthEast United States. At this time we don’t work with clients outside of the US, but will help a US division of a Multinational Corporation.

 

Will you recommend another digital marketing agencies if we’re not a good match?

Most certainty. If we aren’t a good fit, we will be happy to connect you with another agency. We have built relationships with other agency partners that enable us to help you with a meaningful referral. 

 

Who is responsible for creating the content your agency provides?

Our team has a great creative staff as well as copywriters, web developers, SEO and PPC professionals. We are able to create content that is relevant to your target audience

 

Does my business really need digital marketing?

Serious answer— can you afford not to have a solid digital marketing plan?  

 

How do I pay for agency fees?

  • Bank Transfers: This is an easy and secure way to pay. You will submit your bank information electronically when you receive your invoice via email.
  • Check: For monthly services, invoices will be sent electronically (email) to our contact person prior to the recurring campaign date in order to receive payment upon the recurring service date. Note: if paying by check, work begins once payment has been received.
  • Credit Card: We accept Visa, Mastercard, Discover, and American Express for invoices but clients are responsible for all EFT fees, which usually are 2.9%+$0.30

 

Are you hiring? 

We’re always looking to connect with new professionals and meet new prospective employees. If we’re not actively hiring at a given time, we’re still working to build up our talent bench.  View our careers page for more information

 

Want to learn more?

At Big Red Dog Marketing, we understand the value of a strong marketing plan that aligns with each stage of the buyer’s journey. With clients located across the country, we focus on what your business really needs and understand how to make your company competitive to deliver high-quality results. From Integrated Marketing to SEO, we tackle any marketing need to help drive quality traffic to your website, raise conversions that build results and solve those complex problems every business owner faces.

 

Want to learn more about our team and how we can help your business? Feel free to give us a call at 919-926-8727 or email us at hello@bigreddog.marketing.