by Team BRD | Feb 25, 2020 | blog
3 Reasons Why Integrated Marketing Works A look at Integrated Marketing Goals Every business owner on the planet walks into work each day with a “laundry list” of goals. Some goals are immediate and addressed during the current business day while other goals are long...
by Team BRD | Feb 18, 2020 | blog
What is Integrated Marketing? A quick overview As a business owner, you may be wondering why there is so much hype around the idea of Integrated Marketing? Asking yourself, why should I care about Integrated Marketing, and how can this approach help my business?...
by Team BRD | Nov 27, 2019 | blog
RIP Black Friday Is Black Friday a thing of the past? Black Friday is a tradition among Americans and the kick-off to holiday shopping. A day where hoards of people line up outside retail stores in the brisk, dawn hours to ensure that they receive the best prices on...
by Team BRD | Feb 13, 2019 | blog, digital marketing
Things to consider when implementing a marketing automation system. It’s a phrase you hear in a lot of different circles for a variety of reasons. It makes sense that you have to start off on the slowest speed to grow and build confidence. When you start implementing...
by Team BRD | Dec 4, 2018 | marketing consulting blog, blog
Marketing in a vacuum? Plan Now Or Suffer Later With planning for the new year upon us, if you have not already begun, it is time to stop and map out your marketing goals and budget for 2019. As the business owner, you have a specific set of goals, but have you...
by Team BRD | Nov 7, 2018 | Marketing Strategy, blog
The Essence of Effective Marketing Strategy The essence of an effective marketing strategy is a clearly defined set of goals and a method to prove that those goals are met or occurring. How do you know you’ve accomplished what you set out to do without defining it...
by Team BRD | Jan 7, 2018 | marketing consulting blog, blog
How do you hire and why do you hire a marketing consultant? A fresh pair of eyes may provide an interesting perspective when it comes to implementing marketing strategies for your company. However, too often that distinctive viewpoint is disregarded, despite its...